Welcome to our world of upcycling
Our efforts will lead to greater resource conservation between art and upcycling, a strengthened culture of sustainability, and increased economic viability of
Providing leadership, awareness, advocacy, and educational workshops to encourage the responsible use of resources through up cycling and supporting modes of waste reduction.
A Light Wind Swept Over The Corn, And All Nature Laughed In The Sunshine.
Why in Saudi Arabia?
The Kingdom of Saudi Arabia is DROWNING IN WASTE
Saudi Arabia has one of the world’s youngest populations
with approximately 50% of its population of 34 million being under 25 years old.
Saudi Arabia generates 17 million tons of MSW annually
with an average of 1.4 kg/capita/day which is more than the global average of 1.2 kg/capita/day.
Less than 15% of the collected MSW is recycled
informally by scavengers who manually extract paper, metals, and plastics.